YouTube SEO: How to Rule Search Result in Youtube

1. How Youtube Videos Are Ranked

The most important factor for SEO is making sure you have good engagement! it doesn't matter which SEO strategies you try. 

A video will rank well based on these Factors:

1. High Watch Time (how long viewers watch your video) 
2. Click-through rate (how many viewers Click your Thumbnail)
3. Comments. More comments and interaction on your video is valuable for your rankings. (Try Reply all the comments)
4. Subscribers. If someone subscribes to your channel during your video that is a big plus in the rankings! 
5. Shares 
6. Likes/Dislikes 
7. Gets Added to Playlists (When Viewers add your video on their Playlists)

If your video is very valuable or entertaining, it will naturally perform well in some of these categories.

2. Longer is better

YouTube's algorithm is complex and tracks every statistic about your channel. One important metric is your video Watch Time + length of your video. The longer you can keep users engaged the higher you will rank for SEO. For example: If users watch a 10-minute video, that will rank higher than if users watch a 2-minute video. If your video is 1 hour and people watch it, you get even more bonus points. 

As long as your content is Entertaining it doesn't matter how long it is. Actually, people will watch, longer is better.

3. Researching Video Keywords

When researching your keywords you can hit two Mango with one stone by ranking on YouTube and Google. when viewers searching Certain phrases in the google search engine, Google display some Youtube videos in the search results. For example: If you search "Epic fails" there will always be videos near the top. This is because Google knows when you want to see a video and when you want to see an article. 

So before deciding your keywords, check the video results on Google's first page. If your keyword shows videos you will potentially rank on Google and YouTube.

4. Video Description

YouTube and Google still don't listen to your video! because they heavily rely on every word you put in the transcript, title, description and so on. 

The description is an important one here is what you should always include: 

• Include your main keyword 3-4 times without being spammy. Make it sound natural. 
• Include the first keyword at the very beginning. 
• Put your link or CTA at the top of the video to get the most clicks. 
• add your Social Media links

You could also put your entire transcript in the description. This will help you rank for long-tail keywords and give YouTube a solid understanding of what your video is about.

5. Picking Relevant Keyword

Picking random words for your title might work, but it's not the best method. Instead, you should use tools like TubeBuddy or Google Keyword Planner to research the optimal keywords for your title. With these tools, you can check the search volume for exact words or phrases along with the competition for that phrase.

Once you do keyword research, you should place those words in the description, title, keywords, video filename, transcription, and outgoing links.